You’ve found it. Your one-stop-shop for all things Dunedin, all sold online, all in one place
You’ve found it. Your one-stop-shop for all things Dunedin, all sold online, all in one place
Put simply, Dunedin Online is a directory of Dunedin’s online shops. We want you to discover all the cool stuff that Ōtepoti has on offer, served on one tempting plate. Let’s celebrate Dunedin’s Design & Craft, Fashion, Flowers & Gifts, Food & Drink, Health & Wellbeing, Jewellery and Kids & Babies stores.
Dunedin Online also is the public front for a group of like-minded businesses called Dunedin Online Traders (DOT). We team up for things like discounts from courier companies and sometimes get together to discuss issues relevant to running an online store, supporting one another and sharing knowledge. We’ve also done offline popup shops!
Dunedin Online was founded in 2013 by husband and wife team Sam Clarkson and Emily Cooper, who created the site to showcase local traders, businesses selling online, often quietly doing incredible things under the radar. Over the years, they introduced fresh features, from highlighting brands’ top products to supporting local fundraisers, all with the aim of strengthening Dunedin’s business community.
In 2025, after more than a decade running the site, Emily and Sam decided it was time to move on to new adventures. Having experienced first-hand how valuable Dunedin Online was for her own local business, Sarah Williams jumped at the opportunity to carry it forward. Sarah’s goal is to continue the spirit Sam and Emily built, supporting local businesses, encouraging online growth, and keeping Dunedin’s creativity and entrepreneurship in the spotlight.
““We created Dunedin Online in 2013 because we wanted to showcase our fellow traders in the city - people running cool businesses, selling online and, for many, going under the radar. We have redesigned the site in 2019 with fresh ideas that we’ve had percolating, like highlighting brands’ top products and adding local fundraisers.””
Dunedin Online is proud to use the official Dunedin brand. To learn more about everything Dunedin has to offer, go to DunedinNZ.com
